It seems like on a daily basis I get asked if Facebook works for small business marketing. Recently a survey was conducted to see how small business owners are using Facebook pages. The survey showed that only about 50% of the small business owners use Facebook for business purposes. With that said, a large number of the users reported an increase in revenue as a result of their efforts on Facebook. These business owners used Facebook to share basic business information, share relevant content, have conversations with customers, provide customer support, and hold contests or giveaways.
Feeling out of the loop? You are not alone. Many of the business owners surveyed weren’t even aware that Facebook offered a business pages. In fact 17.2 percent aren’t sure how to get one and 14.5 percent had never heard of one!
About Brian Bordier: Brian is an experienced Internet Marketing Consultant with ReachLocal in Southern California. His mission is to help you increase your advertising return on investment and decrease unproductive advertising expenses through proven, online marketing strategies. Give him a call at (562) 477-6808 to schedule a Free Consultation.